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Release format: text + mini program link At : pm, promote the community-exclusive event [Lucky Shake], publishing format: text + event link; Community stratification Anta has carried out refined and hierarchical operation of the community, which is mainly divided into three types: interest groups, welfare groups and live broadcast groups based on user needs: Interest groups: such as [ANTA Chaowan CLUB], which mainly allows group members to share exercise tutorials, experiences, and answer questions;
Welfare groups: such as [ANTA Member Community], [ANTA Fans Official Welfare Group], etc., mainly share Indonesia Phone Number the latest welfare activities and community activities; Live broadcast group: such as [Anta Member Live Broadcast Welfare Group], which mainly introduces live broadcast benefits and guides users to make reservations for live broadcasts or watch live broadcasts, etc.
Dismantling of membership system Anta's membership systems on Tmall, mini programs, offline stores and other channels are interoperable. According to statistics, there are million members after deduplication. The following takes the membership system in the WeChat mini program as an example to dismantle it, mainly the growing membership + points system. Growth members Anta's growth membership is divided into levels: New members: Register and complete your personal information to become a member.
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