A quick phone call to replace

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replacing 25-deep email chains, and regular one-on-one meetings all serve a valuable purpose. some meetings, customer interviews, and email chains is very important. adeolonoh productivity Click to Tweet You need to make choices by distinguishing between meetings that add value and those that hinder your team. And you should make the meetings you hold worth their weight in gold. Let's see how. Handpicked related content: How to make marketing meetings more productive and less soul-sucking 4 steps to productive content marketing meetings Step 1:


Aggregate your team's meetings First, evaluate the role that meetings play in your content strategy and development process. If your team uses a shared time tracking tool, pull those numbers into a spreadsheet. Then, sort the Special Database  columns to total the hours per week that are attributable to meetings. Or ask each team member to calculate and share their results. Step 2: Scrutinize your regular meetings When looking at your results, keep an eye out for routine patterns to identify potential criminals. Are certain meetings held weekly monthly Why do they relapse Do participants bring action items or do they just attend regular meetings that were originally set up a year ago Hint: If you see age-old meetings with names like "Status Check-in," "Daily Standup," or "Team Sprint," they may have exceeded their intended purpose.






If you need help with your assessment, please ask the following questions: Has the content team already spent time thinking about the issues being discussed at the meeting Did you need a face-to-face conversation to advance an important project or issue Did people walk away from these meetings with practical next steps Does the issue at hand in the meeting directly impact your content marketing strategy If you answer "no" to any of these questions, there's a good chance you won't need a meeting. Handpicked related content: 7 productivity killers for marketers and how to fix them Step 3: Eliminate excess This is the most difficult and probably the most intense part of the process. Once you've identified the content marketing meetings you need to hold on a regular basis, get those valuable productivity hours